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MAP: Interest In Chiropractic Spreads Throughout United States

MAP: Interest In Chiropractic Spreads Throughout United States

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This is cool…
It shows how an interest in chiropractic has spread across the United States since 2004.
Plus, it gives you a comparison of interest (online) in chiropractic… year by year.
And, finally, it shows you a couple of exciting search words and phrases Google calls “Breakout” terms… because the volume of searches [...]

Google+ for Doctors: Make Big Online Marketing Gains Now

Google+ for Doctors: Make Big Online Marketing Gains Now

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Google+ for Doctors: Make Big Online Marketing Gains Now
Guest post by Katie Matlack
For doctors trying to reach their patients online, using Google+ can provide surprising marketing benefits that help them be more “findable” on the web. Consider that 44 percent of all Internet users search onlineto find information about health [...]

Shocking Example Of Education-Based Marketing In Action

Shocking Example Of Education-Based Marketing In Action

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Even obscure niches and professions use education-based marketing to successfully generate leads and new patients.
For you as a chiropractor, education-based marketing (EBM) is one of the best ways to turn prospective patients into highly-qualified, eager office visits – and ultimately new patients. (It’s been a big focus for us in [...]

New Facebook Page For Chiropractors (Can you say SEXY?!)

New Facebook Page For Chiropractors (Can you say SEXY?!)

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As a chiropractor, having a Facebook Page is about to get a lot sexier.
Facebook has just announced that on March 30, 2012 all Facebook Pages will be upgraded to the new Timeline look and feel.
This gives chiropractors (and other Page owners) a variety of new patient engagement tools to use [...]

New Chiropractic Marketing Video Series Hits 8,500 Views

New Chiropractic Marketing Video Series Hits 8,500 Views

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“The Most Popular Chiropractic Marketing Video Series!”
I’m proud to announce… our FREE Digital DC Formula videos have quickly become the most popular chiropractic marketing video series… with over 8,500 views from chiropractors.
Below is a copy of the official announcement:

You can see the original here: chiropractic marketing video series announcement.
Here’s a [...]

Social Media Marketing For Chiropractic Care Is Bogus

Social Media Marketing For Chiropractic Care Is Bogus

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Some doctors believe that social media marketing for chiropractic care doesn’t work because they don’t have a big reach or a large list.
Some believe that social media marketing for chiropractic care is only effective if you have thousands of followers or friends on sites like Twitter and Facebook.
Whitney Houston’s Death [...]

“23 and 1/2 Hours” – A Video Every Chiropractor Can Learn From…

“23 and 1/2 Hours” – A Video Every Chiropractor Can Learn From…

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This is a great example of how an online health video can be both educational and entertaining at the same time.
Notice how the delivery of the content in the video… which today has over 409,000 views on YouTube… establishes Dr. Evans’ credibility and authority.
Well done.

Would love to hear your [...]

Chiropractors: 5 Minutes Of Work For $500.00 Extra Holiday Cash?

Chiropractors: 5 Minutes Of Work For $500.00 Extra Holiday Cash?

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Below is a quick 15-minute video that walks you through one of the fastest and easiest tactics almost any chiropractor can use to generate a few hundred dollars of extra holiday spending money.
It won’t pay for all of your holiday shopping. (Even though some doctors I’ve shared this with are [...]

Google+ Pages for Chiropractors

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Yesterday, Google launched Google+ Pages for businesses, brands, etc.
I predict the Google+ Pages are going to have an impact on SEO and rankings in the near future.
So, I recommend you claim a Google+ Page for your chiropractic practice right away.
Below is an awesome explanation of how to do it from [...]

5 Things Every Chiropractor Should Consider About Google Maps

5 Things Every Chiropractor Should Consider About Google Maps

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In recent months, having a top chiropractic Google Maps listing for your practice has become extremely valuable.
Aside from having a chiropractic website that generates a consistent stream of leads; a top Google Maps listing is the most essential online property you can have as a chiropractor.
Here’s why:
Reason #1: Local Chiropractic Search Results
For [...]

PROOF: These Sites Are Killing Social Media For Chiropractors

PROOF: These Sites Are Killing Social Media For Chiropractors

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When discussing social media for chiropractors a few months ago, I warned doctors about this.
Evidence was already showing that posting status updates to a chiropractic Facebook Page from third-party software (i.e. Tweetdeck, Hootsuite, Twitter, Sendible, etc.) was decreasing engagement with fans.
Now, thanks to a massive study conducted by Edgerank of over [...]

4 Chiropractic Facebook Page Success Measurements

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A more holistic view of the community must look at four key areas in relation to each other over time.

Reach: the number of fans a brand page is actually speaking with.
Engagement: measuring how compelling a brand’s News Feed presence is.
Influence: Are you converting your Fans to take some sort of action?
Attrition [...]

PROOF: Why Chiropractors NOT On Facebook Are Losing $$

PROOF: Why Chiropractors NOT On Facebook Are Losing $$

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A recent article on AllFacebook.com proves people are using social media sites to gain more insight into their health care choices.
Notice a couple of compelling statistics in the article (below):

Of almost 23,000 people surveyed; 94.1% consult Facebook about health care decisions.
When asked to rate their trust of social media on [...]

The Chiropractor Who Can’t Spell…

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Sometimes, as a chiropractor, it pays to be a poor speller.
I, for one, was a terrible studint. (Ah, I couldn’t resist. I’m just kiddin’ around. I know that’s not how terrible is spelled.)
Oddly enough, online… poor spelling can open a whole new world of prospective patients [...]

5 Critical Chiropractic Predictions For 2011

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This video was originally published just for our private Millionaire Chiropractic Club (MC2) Members (as one of the 4 weekly videos MC2 Members get). But, I felt that its contents were important enough to share it with all of our chiropractors.
While watching… ask yourself…
“Is my chiropractic practice fully prepared if [...]

Are You Being An Unethical Chiropractor If…

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I couldn’t pass up sharing Bob Bly’s morning rant with you.
Bob is a veteran advertising copywriter, highly-sought-after marketing consultant, and best selling author.
Buried in the middle of his little tale below  is a lesson I truly hope every one of our chiropractors gets. Sadly, I think many will continue to [...]

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