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“23 and 1/2 Hours” – A Video Every Chiropractor Can Learn From…

“23 and 1/2 Hours” – A Video Every Chiropractor Can Learn From…

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This is a great example of how an online health video can be both educational and entertaining at the same time.
Notice how the delivery of the content in the video… which today has over 409,000 views on YouTube… establishes Dr. Evans’ credibility and authority.
Well done.

Would love to hear your [...]

Chiropractors: 5 Minutes Of Work For $500.00 Extra Holiday Cash?

Chiropractors: 5 Minutes Of Work For $500.00 Extra Holiday Cash?

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Below is a quick 15-minute video that walks you through one of the fastest and easiest tactics almost any chiropractor can use to generate a few hundred dollars of extra holiday spending money.
It won’t pay for all of your holiday shopping. (Even though some doctors I’ve shared this with are [...]

Google+ Pages for Chiropractors

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Yesterday, Google launched Google+ Pages for businesses, brands, etc.
I predict the Google+ Pages are going to have an impact on SEO and rankings in the near future.
So, I recommend you claim a Google+ Page for your chiropractic practice right away.
Below is an awesome explanation of how to do it from [...]

5 Things Every Chiropractor Should Consider About Google Maps

5 Things Every Chiropractor Should Consider About Google Maps

ShareReading time: 3 – 5 minutes
In recent months, having a top chiropractic Google Maps listing for your practice has become extremely valuable.
Aside from having a chiropractic website that generates a consistent stream of leads; a top Google Maps listing is the most essential online property you can have as a chiropractor.
Here’s why:
Reason #1: Local Chiropractic Search Results
For [...]

PROOF: These Sites Are Killing Social Media For Chiropractors

PROOF: These Sites Are Killing Social Media For Chiropractors

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When discussing social media for chiropractors a few months ago, I warned doctors about this.
Evidence was already showing that posting status updates to a chiropractic Facebook Page from third-party software (i.e. Tweetdeck, Hootsuite, Twitter, Sendible, etc.) was decreasing engagement with fans.
Now, thanks to a massive study conducted by Edgerank of over [...]

4 Chiropractic Facebook Page Success Measurements

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A more holistic view of the community must look at four key areas in relation to each other over time.

Reach: the number of fans a brand page is actually speaking with.
Engagement: measuring how compelling a brand’s News Feed presence is.
Influence: Are you converting your Fans to take some sort of action?
Attrition [...]

PROOF: Why Chiropractors NOT On Facebook Are Losing $$

PROOF: Why Chiropractors NOT On Facebook Are Losing $$

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A recent article on AllFacebook.com proves people are using social media sites to gain more insight into their health care choices.
Notice a couple of compelling statistics in the article (below):

Of almost 23,000 people surveyed; 94.1% consult Facebook about health care decisions.
When asked to rate their trust of social media on [...]

The Chiropractor Who Can’t Spell…

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Sometimes, as a chiropractor, it pays to be a poor speller.
I, for one, was a terrible studint. (Ah, I couldn’t resist. I’m just kiddin’ around. I know that’s not how terrible is spelled.)
Oddly enough, online… poor spelling can open a whole new world of prospective patients [...]

5 Critical Chiropractic Predictions For 2011

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This video was originally published just for our private Millionaire Chiropractic Club (MC2) Members (as one of the 4 weekly videos MC2 Members get). But, I felt that its contents were important enough to share it with all of our chiropractors.
While watching… ask yourself…
“Is my chiropractic practice fully prepared if [...]

Are You Being An Unethical Chiropractor If…

ShareReading time: 5 – 8 minutes

I couldn’t pass up sharing Bob Bly’s morning rant with you.
Bob is a veteran advertising copywriter, highly-sought-after marketing consultant, and best selling author.
Buried in the middle of his little tale below  is a lesson I truly hope every one of our chiropractors gets. Sadly, I think many will continue to [...]

Cash-Generating Holiday Idea for Chiropractors

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While search-trends show that the end-of-the-year holiday season is typically a time which sees a rapid decline in the number of searches for a chiropractor, December is certainly not a month lacking in cash-generating opportunities.
One such opportunity can be found within a promotion I’ve coined as…
“The 12 Days Of A [...]

[Info-Graphic] 6 Categories Of Money Activities For Chiropractors

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Review the info-graphic below and ask yourself…

How much time does my chiropractic team (and/or systems) invest each day in any of the following 6 categories of money activities?

Click Here To Download Full-Size PDF Version

Google Launches New Advertising System for Chiropractors

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Google is in the process of beta testing a brand new advertising format for chiropractors and local business owners.
It’s called Google Boost. And, it allows you to add a prime-positioned advertisement for your Google Places listing.
(*Note: This is just another reason why you absolutely, positively should have a [...]

Where Is Your Chiropractic Website REALLY Listed in Google?

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Have you ever gone to Google on your computer and checked to see where your chiropractic website was listed?
Have you done that several times?
If so, the rankings you’re seeing might not be completely accurate.
You see, when you enter search terms in Google and click on various listings, Google tracks your [...]

Boosts Response To Any Chiropractic Facebook Ad

ShareReading time: 2 – 2 minutes
It still never ceases to amaze me…
…how even the smallest of changes or tweaks to a chiropractic advertisement or marketing piece can radically increase or decrease performance.
The addition or subtraction of a single word… a single word!… can have a tremendous impact on how well (or how poorly) [...]

Local Chiropractors in Google get BUMPED

ShareReading time: 2 – 3 minutes
For chiropractors, the entire game of getting listed at the top of Google has RADICALLY CHANGED.
Google is now giving priority at the top of the their search results to Google Places listings (formerly called Google Maps).
What this means is that when a prospective patient searches for a local chiropractor, the [...]

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