Reading time: 1 – 2 minutes
I’m usually not one to rave about a business card.
Most, frankly, suck and offer little value.
But, here’s a great example of a business card from a savvy cosmetic surgeon.
Let’s note a few of the things that make this a great business card:
(1) It’s different from the typical cosmetic surgeons’ business card and therefore immediately establishes this doctor’s unique positioning
(2) It’s a conversation-generator (word of mouth)
(3) It’s novel enough to get shown to friends and maybe even passed around (As of this writing it’s been “Liked” on Facebook over 562 times already)
(4) It’s a business card actually worthy of keeping (giving the doc the possibility of future exposure)
(5) It’s interactive (which has been shown to increase response in marketing test after test)
Any chiropractic business cards that you’ve seen that have really left an impression on you??
If so, let us know.
Share it with a comment below.
Oh that is really great! Do you know which printing firm makes these?
Wonder what it would look like if modified for a viagra salesman?
No, but I’ll see if I can find out for everyone.
LOL!
Todd if you can find out who makes them that would be great!
Hey guys… the folks who created this card are from the ad agency Demner, Merlicek & Bergmann based in Vienna. Here’s their website: http://www.dmb.at (of which I can’t read a single word).
I found out that a European firm created it for him: Demner, Merlicek & Bergmann Austria advertising agency
(Wow, how classy !?)
The cosmetic surgeons card is crass and tasteless by any sociatel standards.
Next, I’ll expect to see something similar for a proctologist, or obg.
What are you smoking lately ??
I don’t think the card is crass or tasteless at all. While I may not agree with the service provided… the reality is… that card speaks volumes to Dr. Hajnal’s target market. (FYI: Dr. Hajnal is a female doctor).
Also, the more important lesson is not in the design elements of the card, but the 5 things this card accomplishes as listed above.