Reading time: 2 – 3 minutes
This morning, while struggling through my early morning cardio workout, I caught a monumental news report on CNBC. Savvy chiropractors will immediately recognize the implications of this report as it relates to a very current and exciting patient-attraction opportunity.
“Social networking website Facebook has capped a year of phenomenal growth by overtaking Google’s popularity among US internet users, with industry data showing it has scored more visits on its home page than the search engine”.
The report went on to explain, that for the first time ever, last week Facebook got more visits than Google.
Now, on the surface, for most of us this piece of news doesn’t seem to contain anything relevant or applicable. But believe me… it does.
Why?
Because Facebook currently offers chiropractors an easy, quick and inexpensive way to target-advertise to local prospective patients.
While Google still offers a great paid advertising program for chiropractors who want to advertise on the search engine when someone searches for a chiropractor in their geographic area. It’s getting super competitive and much more expensive.
Meanwhile, because Facebook only has about 1/20th of the advertisers that Google does, it gives chiropractors the opportunity to advertise to local folks for a fraction of the cost with barely any competition from other doctors (right now).
Even more exciting, Facebook advertising offers chiropractors the ability to laser-like target the exact quality, prospective patients you’re looking for. With Facebook Advertising’s “demographic profiling” feature, you can narrow down who your advertisement is displayed to by location, age, gender, education, company, and interests, etc.
What this does is allow you to target the ideal prospective patients in your geographic area who have expressed some interest in a topic related to chiropractic (i.e. back pain, neck pain, headaches, carpal tunnel syndrome, etc.), and only have your ad displayed to them.
It’s pretty ironic (and exciting) when you think about it…
Right now, on the busiest, most popular site on the Internet, you can advertise your chiropractic practice for less money than on Google, to the ideal, perfect prospective patients, with little or no competition. It just doesn’t get better than that!
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Gets You New Chiropractic Patients From Facebook TODAY! – Within the next 2 hours your office phone could be ringing with new appointments. Facebook advertising for chiropractors works that quickly. Don’t miss this rare goldmine opportunity to advertise your chiropractic on the hottest site on the Internet today. Get Patients from Facebook now.
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